Archive - January 2016

1
Let’s Partner
2
Take Heed Neighbour! Don’t Get Burned!
3
On The Eve Of Your Wedding…
4
Resolve to Resolve—It’s Not The End Of The World

Let’s Partner

 

As well as managing a popular blog of my own, I create unique and colourful content for numerous websites and social media channels. My creative style lends itself well to a social climate where readers are drawn to humour, integrity and transparency. 

I enjoy witty social banter and I’m well versed in the complexities of the social media landscape. I understand how to effectively share your brand’s message in this dynamic digital space. 

Areas of expertise…

  • Articles for online and print media.
  • Content created specifically for your website or program.
  • Ghost writing (It’s not as scary as it sounds).
  • Product/service reviews published on my blog or your website.
  • Sponsored social posts for Twitter, Instagram, Facebook.
  • Relatable voice and attention to detail.
  • Sometimes I’m funny. FYI—I swear a lot while I’m working, but curse words only make it into my writing when it’s a  f*cking integral part of the story. 

 
SPONSORED CONTENT:
Sometimes I partner with a brand to tell a story, but it’s the story I’m selling, not the product. Here are a few branded articles I’ve written that remain true to my voice and experience.
 

 

BRAND PARTNERSHIPS: 
  • Brand Ambassador, Orangetheory Fitness (current)
  • Product Video, Viva Towels (over 80k views)
  • Fisher-Price Canada Brand Ambassador
  • Product Spokesperson: Lysol Power & Free (over 100k views)  

 OTHER STORIES I’VE WRITTEN AROUND THE WEB:

 

Let’s connect! 

Email: lisa@foreverinmomgenes.com

Fax: Just kidding. It’s not 1991.


Bus running late? Here’s an article I wrote about what ghost writers actually do. 

Take Heed Neighbour! Don’t Get Burned!

I love snuggling up beside our gas fireplace during the winter. It’s the coziest. However, ever since the incident when our daughter backed up into the hot glass and scorched her leg, the unit has sat cold and flameless. Avery is now nine and she understands the concept of “danger” and “don’t touch that” and “it’s hot” so it’s safe to turn the gas back on and fire it up! When we flipped the switch this season, nothing happened. It’s was all very anti-climatic. My husband examined the fireplace innards which involved head scratching, random grunting noises, followed by some cursing—fun to watch, but not effective in terms of igniting my flame. My man is a lot of awesome things. A fireplace repairman is not one of them. On this quest for fire I hired a company take a look. The service guy arrived promptly and was polite and seemed efficient. He removed a decade’s worth of nasty spider webs and crud from the fireplace and cleaned the glass on the door. I paid for him to do this not knowing how easy it is to do myself. Dammit. He claimed the pilot assembly part was corroded and pointed to[…]

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On The Eve Of Your Wedding…

You are getting married tomorrow!! Holy *$%#!! Yesterday you were just a little thing, sitting on your big cousin’s lap… my tweed-gaucho-pant-lap. Let’s not even discuss the neon Aztec print sweater and banana clipped spiral perm. And now you’re all grown up, soon to be a bride. It breaks my heart that I’m not going to be there, Kels. But you know how thrilled we are for you and we’ll wing our way there one day. So put a shrimp on the barbie and have a few roos and crocs on standby for our arrival. I’m over the moon that both you and your sis have found such amazing partners—I couldn’t have handpicked better for you—kind, funny as hell, outdoorsy, super handsome—these guys are the full package. And it goes without saying how lucky they are to have found you. While we may not be there in person to watch you walk down the aisle, we’re cheering you on with so much joy and excitement as you venture down this life path—such a sweet path paved with so much love. And with that, here are a few words about this life contract called marriage—from my experience anyway. 1. Grandma Fraser[…]

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Resolve to Resolve—It’s Not The End Of The World

I NEVER make new year resolutions. And with that staunch declaration,here are my new year resolutions: 1.  Never say never.  Facebook is currently flooded with warnings about how resolutions set up you to fail. Whether it’s called goal setting, or a creating a “life plan”, or just zeroing in on areas to improve upon, I’m making some adjustments this year. Nothing earth shattering. Just a few means to a more happy, healthy, successful end. Why now? Why not? 2. Get my pre-bed routine down from infinity to five minutes or less. 3. Walk more, drive less. 4. Deal with that thing that’s been getting in my way. 5. Gather up the nerve and ask her to be my mentor. 6. Eat more vegan, less “ish.” 7. Can it! As in, my mum and I are going to can fresh veggies. We’ve already created a Pinterest board so we’re well on our way. 8. Drink more water, less fermented grapes. It’s not that I think booze is bad, but there comes a time when you have to wonder how your liver is holding up. 9. Take better photos and back them up. 10. Leave my iPhone in the charger downstairs at[…]

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